Technology trends shaping the London market

Four key insights from the TINtech London Market pre-event survey.

 

“The London market’s ability to embrace technology-led solutions will define its competitiveness and relevance in the years to come.” 

The TINtech London Market pre-event survey, conducted in preparation for the 2025 conference, offers valuable insights into the evolving priorities of the sector. Here we provide a high level analysis of the survey responses to identify key trends, challenges and opportunities arising from the adoption of technology and data-driven solutions within the London market.

Summary of key themes in survey responses

1. Artificial Intelligence (AI) and Automation

AI and automation emerged as the most prominent themes among respondents, highlighting their transformative potential in the insurance sector. Specifically, respondents emphasized the following:

➡️Operational efficiency: The application of AI to streamline workflows, automate repetitive tasks and enable straight-through processing for underwriting and claims management. One respondent noted, “How do we remove human involvement in repeatable tasks to achieve seamless digital trading?”

➡️Data quality and decision-making: AI’s role in improving data accuracy and driving data-driven decision-making. Several participants sought insights into how machine learning can enhance actuarial processes and (re)insurance pricing.

➡️Ethics and regulation: While optimistic about AI’s potential, respondents expressed concerns about ethical implications and regulatory alignment. One participant asked, “How do we balance the benefits of AI with ethical challenges to ensure fairness across the market?”

2. Digital transformation and legacy system modernisation

Challenges needing to be addressed as part of the market’s on going shift toward digital trading and modernised systems is another dominant theme. Challenges cited included:

➡️Legacy system challenges: The difficulties of integrating new technologies into legacy systems. One response noted, “What is the best approach to transforming monolithic systems into modular, flexible architectures?”

➡️Blueprint Two implementation: The implementation of Blueprint Two, as a “once-in-a-career technological change” requiring careful planning.

3. Data analytics and integration

Data is clearly now a critical enabler of innovation in the London market. Specific insights included:

➡️Overcoming data challenges: Respondents identified data quality, integration, and standardisation as barriers to digital transformation. One participant emphasized, “How can we standardise submissions to enable automated ingestion and processing?”

➡️Leveraging third-party data: The ability to utilise external data sources for underwriting and risk assessment was highlighted as a key growth area. Participants are seeing solutions for the most effective ways to incorporate third-party data into existing workflows.

4. Cultural and operational change

Achieving operational excellence through cultural transformation was another recurrent theme:

➡️Resistance to change: Many respondents acknowledged resistance to new processes as a significant challenge. One commented, “How do we foster a culture of collaboration across insurers, brokers and reinsurers to move forward together?”

➡️Agility and Collaboration: The importance of adopting an agile operating model to improve efficiency and client outcomes. Respondents are keen to discuss aligning fragmented value chains to enable market-wide synergies.

Conclusion

The London market stands at a pivotal moment, with technology and data poised to reshape operations. The findings from the TINtech London Market pre-event survey underscore the industry’s commitment to addressing challenges related to AI, automation, digital transformation and cultural change. By adopting a strategic, collaborative approach, the market can unlock the full potential of these technologies and deliver long-term value to clients, remove frictional costs and develop processes fit for a digital world.

As one respondent aptly noted, “The London market’s ability to embrace technology-led solutions will define its competitiveness and relevance in the years to come.”